THE STORY

Ours is a story of loyalty

To nature.
To the land and its people.
To traditions passed down through generations.
To uncompromising quality.
To authenticity, from raw materials to production.
To research, selection, and product innovation.

Ours is a good story.

How did we begin? With the honey extractor on a bicycle.

Our story

1948
Brezzo beekeeping

Grandfather Gervasio is a man of the countryside: he knows the land and its fruits, the animals, the hard work. He lives by traditions and intuitions: like that of honey, the pride of Roero, the excellence of his beloved land. Brezzo Apicoltura is born in Monteu Roero and, even today, is synonymous with quality artisan honey.

1950 – 1970
Nomadism

Moving bees, what madness! But grandfather Gervasio has an idea: to take his hives to the wonderful valleys of Cuneo to produce mountain honey. He loads the hives and extractors onto his bike and pedals until he reaches the peaks where rhododendrons bloom. His passion also spreads to his younger brother, Carlo, who still dedicates himself to beekeeping today. Brezzo is one of the first companies in Italy to practice bee nomadism. For over fifty years we have continued to move hives in search of the best flowers and pollen, offering a wide range of honeys that express their territory of origin.

1970 - 1980
Rooted in the territory

The company consolidates and grows. Brezzo honey establishes itself in the local market for its quality, care, and authenticity. Gervasio’s two sons, Giuseppe and Mario, join the company. Brezzo is a recognized reality rooted in the territory.

1980 – 1990
From honey to quality food ideas

The artisan expertise developed through beekeeping embraces a wider range of products, enhancing the raw materials of the territory. Brezzo’s QUALITY FOOD IDEAS are born: innovative products, designed for the needs of a changing world that demands quality, authenticity, and excellence.

1990 – 2000
Brezzo selections

Brezzo opens up to foreign markets and consolidates its sales network. The Monteu Roero company selects specialties from Italy and around the world. The Brezzo brand is a guarantee of reliability, quality, craftsmanship, and selection of products of the highest agricultural, cultural, and gastronomic expression.

2000 – today
The third generation

Andrea and Fabio join the company. The third generation of the Brezzo family faces the challenges of the new millennium: innovating with full respect for tradition while working on the brand: dynamism, stability, creativity, and communication